18 months ago, Altadis USA began to reimage their Saint Luis Rey line with the introduction of the SLR Gen² cigar. Now Atladis has announced new packaging around its base Saint Luis Rey cigar line. These changes include new bands and new boxes with a more modern flair.
From a packaging standpoint, the Saint Luis Rey will now be available in 15 count cedar slide top boxes. The cigars will receive upgraded bands. The primary band will be a mostly black and silver version of the existing band. There will now also be a black and silver sheath style secondary band featuring the upgraded "SLR" logo.